You Can Adopt

Our campaign

Launched in 2020, the campaign supports the work of the National Adopter Recruitment Programme Board, which is led by Adoption England working in partnership with Regional Adoption Agencies, Voluntary Adoption Agencies and third-sector organisations involved with adoption in England.

Our vision is that adoption will provide a safe, loving, and lifelong home for every child with a plan for adoption, regardless of their background. We will deliver this vision by recruiting enough adopters from diverse backgrounds to enable timely placements with excellent matches, for all children with an adoption plan.

You Can Adopt supports this by:

• Raising awareness about modern adoption and the lifelong benefits of adoption for children who cannot be cared for by their birth family.
• Encouraging people from diverse backgrounds and communities to consider adoption, to maximise the opportunities for children to be placed with families that reflect their identity and needs.

Adoption England

Adoption England is a collaboration of all Regional Adoption Agencies working together with a small central team, and is funded by the Department for Education. We also work in partnership with all agencies involved with adoption in England, including Voluntary Adoption Agencies, local authorities, specialised adoption charities and third sector services.

Our vision is to modernise adoption to better meet the needs of children and families, to ensure that:

• Adopters from diverse communities are recruited, prepared, and supported to meet children’s needs.
• Adopted people maintain relationships with people important to them and have a good understanding of the reasons why they were adopted.
• Children and young people, adopted adults, adoptive and birth families are listened to and have an influence in the services and practice provided nationally and regionally.
• Children move in with their permanent family in a timely way. Their needs are understood and met, and their feelings are held in mind and responded to sensitively.
• Adopted people and their families get tailored help and support when they need it.

Our strategy

Please use the link below to view the Adoption England Strategy and National Adoption Recruitment Strategy 2024–2027.

• adoptionengland.co.uk
• gov.uk
• youcanadopt.co.uk